About Us

About Us

Easier to Get Insured, Stay Protected, and Plan for What Comes Next.

At LIFT, we provide small business owners with loan-ready insurance solutions, making it easy to get the coverage you need—whether you’re securing your loan now or considering a loan for the future.

Coverage at Every Stage

Today

I have the right insurance.

Tomorrow

It's easy to adjust my coverage as my business grows.

Future

I feel more prepared for the (hopefully) unexpected.

We’ve got your back

You focus on what’s next, and we'll help you with coverage along the way.

How We Do It

If You Have an Active Loan in Progress

We help ensure you have the right coverage to meet loan requirements and protect your business. Through our collaboration with trusted, A-rated insurance carriers, you will receive reliable options that you can review, compare, and select from quickly and easily—helping you stay on track with your loan process

If You Just Need Coverage or Want a Coverage Review

We make the process simple by listening to your business needs and connecting you with tailored insurance solutions. With access to A-rated, trusted carriers, you’ll have a selection of reliable options to compare and choose from—ensuring your business is protected and ready for what’s next.

We Are Just Like You (with a few Differences)

We’re a small business just like you—built by a team with decades of combined experience in this space. We know the ins and outs, and we’re here to break it all down (so you don’t have to) to provide small business owners with insurance solutions that are simple, transparent, and tailored to their needs.

Our Mission

To make insurance for small business owners easy to understand and even easier to manage.

Our Vision

To empower small business owners with the confidence and tools to protect what matters most at every stage of their journey.

Our Commitment

To provide small business owners with insurance solutions that are simple, transparent, and customized.

How it All Started

Like many small businesses, our story began by solving a problem in the marketplace: small business owners often struggle to find tailored insurance that is fast, reliable, and loan-ready (whether that is a loan now or in the future). 

Our passion for helping small businesses succeed stems from our parent company, Lendistry, a fintech firm and Community Development Financial Institution (CDFI) dedicated to supporting underserved markets. For over a decade, Lendistry has provided funding to small businesses, gaining insight into the unique challenges they face. One key challenge? Securing the right insurance that both protects their business and meets loan requirements. 

To solve this, we launched LIFT and assembled a team of experienced insurance professionals with decades of experience. We believe insurance should be transparent and flexible to meet all your needs, whether that be life insurance, commercial insurance, or personal insurance. That’s why we’ve carefully selected trusted partners who meet our stringent standards, ensuring you get the coverage you need with confidence. 

Regardless of if you’re just launching your business, or if you’ve been established for years, LIFT is here to provide options that meet your high standards and give you peace of mind now so you can focus on what’s next.  

Type of Quote

Select the type of coverage you’d like to explore. 

Contact LIFT